By: Winnikoff, Albert; Prelutsky, Burt
Wilshire Book Co: 1996-10-01
Seller ID: N7-404
-- Unlike any sales book ever written, TNOBS will tell you, in terms of simplified Freudian psychology, exactly why customers buy products and services. And exactly why and how you can develop a sales theory to fulfill those customer needs and wants. But why suffer with dull psychological theories and dull how-to books when you can profit from a masterpiece that's actually fun to read. If you read TNOBS and don't get at least 10 great belly laughs out of it and improve your sales by 10%, your charming authors will give you a full refund on the price of the book. View More...